OFFF’ 22
Our role
Brand identity system
3D assets & animation
3D assets & animation
Art direction
OFFF Barcelona
Smiley face, but make
it tonik
it tonik
We tend to have a lot of fun here at tonik - as you have probably noticed scrolling through our Instagram. So when the occasion presented itself,
we set off to conquer one of the most exciting cities in Europe while
enjoying OFFF Festival at the same time.
we set off to conquer one of the most exciting cities in Europe while
enjoying OFFF Festival at the same time.
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Showing up in Barcelona without our own merch would have been a faux pas: designing some cool wearable (and beach-playable!) pieces was essential.
The OFFF Barcelona design system had to be clear
and self-explanatory. And what is more evident than a smiley? As a perfect graphic representation of our faces, this one is melting - that’s us after a few too many Sangrias.
and self-explanatory. And what is more evident than a smiley? As a perfect graphic representation of our faces, this one is melting - that’s us after a few too many Sangrias.
What did tonik say:
When we made the decision to get some much-needed sun exposure in Barcelona, on top of the invitation, our team received a care package with some essentials: sunscreen and some branded swag, including beach towels and tees.
When we made the decision to get some much-needed sun exposure in Barcelona, on top of the invitation, our team received a care package with some essentials: sunscreen and some branded swag, including beach towels and tees.
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IDEA
tonik workation included
(but was not limited to): bumping into a Netflix set outside Barcelona Cathedral, eating tons of pizza, prowling around, and getting inspired. Oh, did we get the melting smiley tattoos on a whim? Perhaps…
(but was not limited to): bumping into a Netflix set outside Barcelona Cathedral, eating tons of pizza, prowling around, and getting inspired. Oh, did we get the melting smiley tattoos on a whim? Perhaps…
WE’RE A LOT OF things
WE’RE A LOT OF ideas
WE’RE A LOT OF you
WE’RE A LOT OF things
WE’RE A LOT OF ideas
Can't wait for the next episode.
Let's see what we come up with next time.